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DSI felicitates the National Visually Handicapped Cricket team

Posted on 1 March, 2017

Following the excellent achievement at the World T20 Championship for the Visually Handicapped recently concluded in India, DSI held a felicitation lunch for the team as a gesture of appreciation. DSI’s sports shoe brand AVI was the official footwear sponsor of the team.



Out of the 9 matches played at the tournament, the highlight was the win against New Zealand after 19 years. Sri Lanka scored 334 runs without the loss of a wicket. The ‘Man of the Series’ was Suranga Sampath who scored 733 runs in total, which included the historical record of 5 centuries. As a team, Sri Lanka scored 9 centuries, resulting in being ranked 3rd in the world.



Thanking DSI for the sponsorship, the Manager of the team and President of Sri Lanka Visually Handicapped Cricket Association, Chaminda Pushpakumara stated, “We are sincerely grateful for the contribution that DSI has made to us. As a team we have faced many challenges even before departing for the series. We have players who have served the forces and lost their vision due to the war, but they still want to serve the country in any possible way. We are thankful to the Sports Ministry and Sri Lanka cricket for sponsoring our air tickets and providing a pitch for us to practice.”



“We have come this far mainly because of the dedication of our players. We hope DSI will continue to support us. We have played for the country for many years but this is the first time an organization has made an effort to appreciate us. We are happy that we have not been forgotten, even after the tournament is over,” he added further.



Speaking on behalf of D. Samson & Sons (Pvt.) Ltd., Chairman Nandadasa Rajapaksa stated, “We are honored to have been part of this great team who have achieved much. DSI is a truly local company which has come far from its beginning. The factory was first established in 1962 in the south of Sri Lanka around 50 years ago. We had to face much competition throughout the years. Even facing competition from multi-national companies, we have come this far to be one of Sri Lanka’s premier brands. We understand the importance of dedication, hard work and perseverance, which is exactly what this team has.”



A purely Sri Lankan sports shoe brand, AVI’s range of sports footwear has developed according to the latest technology over the years in order to ensure that the wearer may gain maximum performance in the respective sport. The brand is known for its wide range of sports footwear for Cricket, Athletics, Badminton and Volleyball, which is presented to the Sri Lankan Public within an attractive and affordable price range, through DSI showrooms island wide.

 

Posted by D. Samson & Sons (Pvt) Ltd

DSI Relocates Showroom in Kandy with a New Make Over

Posted on 21 February, 2017

On the 16th of February 2017, D. Samson & Sons (Pvt) Ltd celebrated the opening of the recently re-located DSI Showroom in Kandy. The showroom, which was previously, located at No. 42, Dalada Veediya can now be found at No. 28, Dalada Veediya with an entirely new look. 



Present at the event was Mr. Thusitha Rajapaksa, the Managing Director of D. Samson & Sons (Pvt) Ltd and other members of the senior management. 



The showroom features a large number of popular local brands such as, DSI, Samson, Ranpa, DSI Supersport, U Softo, Beat, Beach, Jessica, Silviar, Waves, Piccaso and AVI, while well-known international brands like, Reebok, Fila, Puma and Red Tape can also be found at the new showroom. Thus providing customers with a wide array of top quality footwear to choose from.



The relocated showroom can be contacted on telephone no. 081-2205761.

 

Posted by D. Samson & Sons (Pvt) Ltd

DSI’s sports shoe brand, AVI sponsors the National Visually Handicapped Cricket team

Posted on 17 February, 2017

Popular local sports footwear brand, AVI has announced itself as a joint sponsor of Sri Lanka’s visually handicapped Cricket team for the upcoming 2nd T-20 World Cup Cricket for the Blind 2017. The tournament will begin on the 28th of January and end on the 12th of February in India.  



The brand’s primary focus of the sponsorship, which came into existence as part of the company’s CSR initiative, is to aid in the development of local talent and to empower players so that they may earn recognition for themselves on the national and international pitch. Commenting on the partnership, Mrs. Kaushalya Perera – Director D. Samson & Sons (Pvt.) Ltd. stated “It is our intention to go beyond mere sponsorships as part of our Corporate Social Responsibility. We believe that our partnerships should truly be of value to the beneficiaries. AVI is a purely Sri Lankan sports shoe brand which will literally take our sports teams the extra mile. Partnering with the National Visually Handicapped Cricket team is an honour as they are testimony of the spirit of challenging and overcoming limitations, which is a value we at DSI nurture.”



Over the years AVI’s range of sports footwear has developed according to the latest technology in order to ensure that the wearer may gain maximum performance in the respective sport. The brand is known for its wide range of sports footwear for Cricket, Athletics, Badminton and Volleyball, which is presented to the Sri Lankan Public within an attractive and affordable price range, through DSI showrooms island wide.

Posted by D. Samson & Sons (Pvt) Ltd

DSI : Dealer Convention in Puttalam

Posted on 2 June, 2016

D. Samson & Sons (Pvt) Ltd held its first dealer convention for the year in Puttalam. Titled ‘Race to Success’, the convention was held on the 26th of May 2016 at the Carolina Beach Hotel, Chilaw with 102 dealers been chosen and esteemed for their services. This dealer convention is but one of a series of conventions being organized all around the country. 

The primary objective of the campaign was to recognize and honor the company’s business partners in the Puttalam district. As a special highlight, the top 10 dealers from the district were specially recognized with a token of appreciation for their unmatched loyalty. A forum discussion had been organized as a part of the convention in order to address any issues faced by the dealers and to share any other comments and feedback offered by them so as to further strengthen the partnership between DSS and its dealers. 



Attending were Director of D. Samson & Sons (Pvt) Ltd, Mrs. Kaushalya Perera, Chief Operating Officer, Mr. Ruwan Kannangara, members of the senior management, members of the sales and marketing staff as well as some of the organization’s business partners. 



A special highlight of the event was an entertaining fashion show, which was organized to showcase the new product arrivals in the DSI portfolio. Several products from the fashion show were specially featured to educate the business partners in attendance about the products in order to create a better understanding about the range offered by DSI.

 

Posted by D. Samson & Sons (Pvt) Ltd

DSI Opens DSI Opens 6th Showroom in Kandy

Posted on 17 May, 2016

DSI celebrated the opening of yet another showroom in Kandy on the 4th of May 2016. The new showroom is the 6th on the list of DSI showrooms situated in Kandy. The showroom is located at No. 29, Yatinuwara Street, Kandy, and can be contacted via telephone at 081-2225526. 



Mr. Sena Dissanayake, the Mayor of Kandy was present at the opening ceremony along with Mrs. A.H.M.I.K Abeysinghe the Secretary of the Urban Council – Kandy, Mr. Sunil Chandrathilake the Asst. Commissioner of Labor, Mr. Thusitha Rajapaksa the Managing Director of D. Samson & Sons (Pvt) Ltd and members of the organization’s senior management. 



The new showroom will feature a number of international footwear and apparel brands, including Reebok, Fila, Puma, Red Tape, Anta and Liberty as well as a number of popular local brands such as, DSI, Samson, Ranpa, Jessica, Silviar, Waves, Piccaso, AVI as well as fitness equipment from Proline Fitness.

 

Posted by D. Samson & Sons (Pvt) Ltd

DSI Launches the 1st U.S Polo Assn. Exclusive Store at Race Course

Posted on 17 May, 2016

The 14th of May 2016 marked the opening of the first US Polo Assn. Exclusive Store in Sri Lanka, courtesy of DSI, at Shop No. 1-B, Race Course Promenade, Reid Avenue, Colombo 7.



Mrs. Kaushalya Perera the Director of D. Samson & Sons (Pvt) Ltd, Mr. Ruwan Kannangara the Chief Operating Officer together with other members of the company’s senior management were present at the opening ceremony of the store, which features a wide array of U.S Polo branded gent’s shirts, t-shirts, denim, trousers, shorts and accessories such as wallets, belts and bags.



U.S. Polo Assn. brand products are authentic and officially sanctioned by the United States Polo Association, the governing body for the sport of polo in the United States since 1890. The brand captures the authenticity of the sport of polo, whilst at the same time embracing the “Classic American Style”, known for its expert combination of comfort and casualness.



Mr. Thusitha Rajapaksa Managing Director of D. Samson & Sons (Pvt) Ltd. stated, "We are very pleased with the opportunity to partner with such a prestigious international brand and it is with great pleasure that we add U.S Polo Assn. to the global brand portfolio of DSI, for as always DSI's foremost priority is the satisfaction of our local consumers”.

 

Posted by D. Samson & Sons (Pvt) Ltd

DSI Announces the Launch of the 16th DSI Supersport Schools Volleyball Championship

Posted on 2 May, 2016

On the 27th of April 2016, DSI announced the launch of the 16th DSI Supersport Schools Volleyball Championship at a press conference at the Olympic House Auditorium. 



The number one footwear manufacturer in the country has come forward, gaining the support of the Sri Lanka Volleyball Federation and the School Volleyball Association of the Ministry of Education, to organize this tournament, which has a significant spot in the history book of Sri Lankan volleyball. 



Initiated in 1999 by DSI along with the Sri Lanka Volleyball Federation and the Ministry of Education, the purpose of the championship is to provide an opportunity as well as necessary support in order to give rural and urban volleyball players a platform of national standard to show off their skills and further build their careers in both the national and international arena. The initiation of the schools volleyball championship has contributed in the development of nearly 40 sports personalities. 



At the point of initiation a total of 198 teams participated in the championship. This year the organizers expect the participation of over 3000 teams from across the island.   



The tournament will be held at both, district and national levels with the district matches taking place from the 7th of May to the 6th of June and the national level matches from the 20th to the 26th of June.  Final matches will be on the 15th and 16th of July. The age categories are as follows: Under 14 Boys/Girls, Under 16 Boys/Girls and Under 18 Boys/Girls. 

Posted by D. Samson & Sons (Pvt) Ltd

DSI Supersport partners with Neth FM in conducting a successful factory tour for 35 lucky school kids

Posted on 21 March, 2016

D. Samson & Sons (Pvt) Ltd recently partnered with Neth FM’s ‘Kalabala Puncha’ program, in an attempt to educate school children and their parents on the DSI’s process of production. 



DSI Supersport, one of the major brands of DSI sponsored the program. Established 15 years ago, the brand has now become a leader in the market by providing school shoes of excellent and durable quality at reasonable and affordable prices to everyone. Aside from school shoes, the brand also offers other necessary school equipment such as, school bags, water bottles, lunch boxes, socks and shoe whiteners. 

 

Children were asked to create and send in various works of art, depicting a heroic social deed they had performed: respecting their parents, helping elders etc. Twenty-four winners were selected and awarded special gift packs from DSI Supersport, while thirty-five of the kids who sent in the best creations were given the chance to visit the DSI factory in Galle along with their parents. The children were given a full tour and a hands-on experience of the quality and details that are the foundation of the production process of DSI.



Mr. Kasun Rajapaksa, the Managing Director of D. Samson Industries (Pvt) Ltd, Mr. Susantha Vithanage, the General Manager of D. Samson Industries (Pvt) Ltd, along with a number of representatives of D. Samson & Sons (Pvt) Ltd as well as Neth FM were present at the event. 

Posted by D. Samson & Sons (Pvt) Ltd

DSI opens New Showroom in Kandy

Posted on 21 March, 2016

As of the 3rd of March 2016, No. 90, Dalada Weediya, Kandy is the location of DSI’s brand new showroom which can be contacted via telephone at 081 2237247. This is the 5th showroom to be opened in Kandy and it features a number of popular brands including, DSI, Ranpa, Puma, Reebok, FILA, Jessica, Redtape and Waves. 

The showroom is located in the heart of the town of Kandy with the sole purpose of being easily accessible to the customer, who will be able to enjoy choosing from a wide range of leading local and international brands. The new showroom has been designed with an attractive lighting arrangement and a layout that will make browsing and shopping extra easy for customers.

Present at the opening ceremony were, Mr. Nandadasa Rajapaksa the Chairman of D. Samson & Sons (Pvt) Ltd, Mr. Thusitha Rajapaksa the Managing Director of D. Samson & Sons (Pvt) Ltd and other Members of the Senior Management of the organization. 

 

Posted by D. Samson & Sons (Pvt) Ltd

DSI Showroom in Horana re-opens with a brand new look

Posted on 21 March, 2016

On the 28th of February, DSI celebrated the reopening of its showroom in Horana. The showroom situated at No-47/49, Rathnapura road, Horana, now sports a brand new look and has been redone in a more family friendly and modern style featuring a number of popular brands; DSI, Samson, Ranpa, AVI, Picasso, Puma and Waves. 



The Chairman of D. Samson & Sons (Pvt) Ltd, Mr. Nandadasa Rajapaksa was present at the opening celebrations along with Mr. Thusitha Rajapaksa, the Managing Director of D. Samson & Sons (Pvt) Ltd, Mrs. Kaushalya Perera, the Director of D. Samson & Sons (Pvt) Ltd, Mr. Ruwan Kannangara, the Chief Operating Officer of D. Samson & Sons (Pvt) Ltd and other Members of the Senior Management.

 

Posted by D. Samson & Sons (Pvt) Ltd

D. Samson & Sons (Pvt) Ltd Opens 210th Showroom in Kiribathgoda

Posted on 21 December, 2015

Beginning from the 28th of November 2015, no. 76/A, Kandy Road, Kiribathgoda has become the location of D. Samson & Sons (Pvt) Ltd.’s brand new showroom. This is the 210th showroom in the DSI retail network.



Mr. Nandadasa Rajapaksa the Chairman of D. Samson & Sons (Pvt) Ltd, Mr. Ruwan Kannangara, Chief Operating Officer of D. Samson & Sons (Pvt) Ltd along with many members of the senior management were present at the opening of the new showroom. The showroom features many popular footwear brands like, DSI, Ranpa, Samsons, Reebok, Puma, Fila, Redtape and Jessica.

Posted by D. Samson & Sons (Pvt) Ltd

D. Samson & Sons (Pvt) Ltd Opens a New “W” Exclusive Store in Colombo 04

Posted on 18 November, 2015

D. Samson & Sons (Pvt) Ltd celebrated the ending of a truly fruitful month with the opening of a brand new “W” Exclusive store on the 31st of October 2015 at No.515 Galle Road, Colombo 4. Mr. Nandadasa Rajapaksa, the Chairman of D. Samson & Sons (Pvt) Ltd was present at the opening along with the Managing Director of D. Samson & Sons (Pvt) Ltd, Mr. Thusitha Rajapaksa, Director Mrs. Kaushalya Perera, Chief Operating Officer, Mr. Ruwan Kannangara and other members of the company’s senior management.
“W” is an Indian brand for women with a strong presence in its native country with over 250 stores and 1500 touch points across India. With a view of giving the Indian woman innovation in her daily wear and to infuse a dose of excitement in her wardrobe, “W” has introduced a range of clothes to suit her many needs. “W” offers its customers contemporary, fashionable & styled garments that compliment a woman as she seamlessly transits from office to smart casual, “W” clothes have been designed with creativity and care. The brand combines fashion and functionality in women’s clothing and consists of everything ranging from fusion wear comprising of skirts & trousers, festive wear, work wear, tunics and salwar kameez. “W” has redefined the traditional Indian outfit to something that a woman can wear and look simple yet stylish.
The vision of the company is the creation of a customer centric business that caters to the demands of every level of customer belonging to different walks of life and the brand new “W” Exclusive store is a testament to this worthy goal.
For more details, please contact 011 2081392.

Posted by D. Samson & Sons (Pvt) Ltd

D. Samson & Sons (Pvt) Ltd holds Dealer Conventions for the Dealers of Batticaloa, Kegalle & Rathnapura

Posted on 17 November, 2015

The end of October proved to be a most fruitful period for D. Samson & Sons (Pvt) Ltd as they hosted their Annual Dealer Conventions in Rathnapura and Batticaloa. The primary goal of these conventions was to recognize and appreciate the services of the dealers in Batticaloa, Kegalle and Rathnapura. 20 of the best performing dealers from Kegalle and Rathnapura received awards of appreciation while 10 dealers from Batticaloa received the same honors. The convention in Rathnapura was held at the Silver Ray Hotel on the 21st of October 2015 with 180 dealers present whilst the convention in Batticaloa was held at the East Lagoon Hotel in the presence of 110 dealers on the 29th of October 2015.

Both events were graced by Mrs. Kaushalya Perera, Director of D. Samson & Sons (Pvt) Ltd, Mr. Ruwan Kannangara, Chief Operating Officer of D. Samson & Sons (Pvt) Ltd, Mr. Nishanth Gamachchi, Deputy General Manager – Wholesale, D. Samson & Sons (Pvt) Ltd and other members of the senior management of D. Samson & Sons (Pvt) Ltd. The keynote addresses were delivered by Mr. Ruwan Kannangara, the Chief Operating Officer and Senior Marketing Manager, Mr. Upendra Gunawardena on both occasions. A special fashion show was held in Rathnapura as a special highlight in order to show off the range of products offered by D. Samson & Sons (Pvt) Ltd.

Posted by D. Samson & Sons (Pvt) Ltd

DSI Premier Showroom opens at Union Place

Posted on 23 September, 2015

D. Samson & Sons (Pvt) Ltd branched out with the 205th showroom in the DSI retail chain on 16th of September, 2015, at 525, Union Place, Colombo 2. The Premier Showroom was ceremonially opened by Mr. Nandadasa Rajapaksa (Chairman, D. Samson & Sons (Pvt) Ltd), Mr. Thusitha Rajapaksa (Managing Director, D. Samson & Sons (Pvt) Ltd), and Mrs. Kaushalya Perera (Director, D. Samson & Sons (Pvt) Ltd), along with other members of the Senior Management.
This branch becomes the 6th in the DSI Premier Showroom range, and caters to the discerning and brand-aware middle- and upper-income customers as well as professionals of Sri Lanka. In keeping with the DSI commitment to offering international brands of repute along with its own products, a wide-array of choices are on offer at the new retail store in Union Place for DSI’s astute customers. Now, customers can purchase footwear from international footwear giants such as Reebok, PUMA, Clarks, Umbro, FILA, Red Tape, Florsheim, Piccaso, and Liberty, as well as Jessica, Silviar, Supersport and Waves products from the local range.
The new Premier Store can be contacted on 0112685251.

Posted by D. Samson & Sons (Pvt) Ltd

DSI Premier Showroom in Bambalapitiya Reopens with a Makeover!

Posted on 15 September, 2015

Heralding the return of quality footwear to Bambalapitiya, the DSI Premier showroom at 513/515, Galle Road, Colombo 4, was re-opened with a new look and a multitude of designs and brands on the 14th of September, 2015. The store was opened ceremoniously with the participation of esteemed members of the Senior Management of D. Samson and sons (Pvt) Ltd, Mr. Nandadasa Rajapaksa (Chairman, D. Samson & Sons (Pvt) Ltd), Mr. Thusitha Rajapaksa (Managing Director, D. Samson & Sons (Pvt) Ltd), and Mrs. Kaushalya Perera (Director, D. Samson & Sons (Pvt) Ltd and Mr. Ruwan Kannangara (Chief Operating Officer, D. Samson & Sons (Pvt) Ltd.

The showroom features many international brands of repute and popularity, such as Clarks, Reebok, Florsheim, Fila, Umbro, Red Tape, Amazon Rock, Picasso and Liberty, in addition to local brands that DSI is known for such as Waves, Samsons, AVI, Silviar , Jessica and Supersport giving its customers a wider choice.

DSI has long been the trusted name for good quality footwear in Sri Lanka. D. Samson & Sons (Pvt) Ltd is the main marketing and distributing sector of the DSI Samson Group. It is one of the largest retail networks in the country that provides footwear and apparel to the local customer.

Thusitha Rajapaksa, Managing Director, D. Samson & Sons (Pvt) Ltd, speaking at the reopening ceremony, said “We constantly strive to cater to the varying needs of the customer and offer quality footwear with greater choice with a mix of our own and well-known international footwear brands through our conveniently located new and improved showrooms.”
Committed to bringing the best of footwear to the local public, DSI continues to shine bright. The new DSI Premier showroom in Bambalapitiya can be reached on +9411-2581008.

Posted by D. Samson & Sons (Pvt) Ltd

DSI Opens the 204th Showroom

Posted on 23 July, 2015

Setting yet again, their island-wide presence in the form of a new showroom, DSI opened their newest store, this being the 204th showroom, in Rathmalana on July 21st. The new showroom in Rathmalana will help elevate the company’s array of shoes, sandals and slippers to customers who no doubt consider the brand as a solid household name.
The opening ceremony was emphasized with the presence of Mr. Nandadasa Rajapaksa – Chairman, D. Samson & Sons (Pvt) Ltd and Mr. Thusitha Rajapaksa – Managing Director, D. Samson & Sons (Pvt) Ltd who were also joined by members from the senior management.

Customers who visited the showroom on the first day received gifts for purchases that exceeded Rs. 1000/-, which evidently became a treat to be savored. The new store operates as a DSI Family showroom, showcasing all the latest brand names that DSI is famed for including DSI, Ranpa, Samson, Jessica, Waves and international brand names.

The 204th showroom is located at No. 431E, Galle Road, Rathmalana and can be contacted on 011-2625364.

Posted by D. Samson & Sons (Pvt) Ltd

DSI opens the 203rd showroom

Posted on 23 June, 2015

With the aim of unleashing another expansive approach in the form of the 203rd showroom, DSI has branched out in Wakwella Road, located in Galle, with yet another copious product offering for shoe shoppers down south. The new outlet is the fifth showroom to be introduced in Galle. The brand-new showroom was opened on the 18th of June, on a ceremonial note.

The showroom houses an assortment of local and international brands such as DSI, Ranpa, Samson, Waves, Jessica (footwear & bags), Reebok, Fila, Liberty and Red Tape. On the opening day, DSI endowed customers with a 10% discount, setting in sight a gracious offering for a loyal clientele.

Customers who patronize the new outlet was entitled to enter a draw, from the 18th to the 25th of June, by filling out a special coupon provided by DSI and from which three lucky winners will be selected. All the winners will receive valuable DSI gift vouchers.

The celebratory showroom opening was graced by Mr. Thusitha Rajapaksa - Managing Director - D Samson and Sons (Pvt) Ltd, Mrs. Kaushalya Perera, General Manager D.Samson and Sons (Pvt) Ltd along with members from the senior management.

The DSI network spans more than 200 company outlets and 4000 dealers and 50 sales representatives island wide. The Founder’s vision of creating a customer centric business is highly utilized in this company by carefully studying the market to provide the best products on demand, specific to that area and the customer at prices that are affordable to the local customers.

Posted by D. Samson & Sons (Pvt) Ltd

Town Promotion

Posted on 23 June, 2015

D. Samson & Sons (Pvt) Ltd has successfully concluded two programs of the Annual Town Promotion Series on 19th and 28th of May 2015 at Matale & Gampaha respectively with the participation of the Managing Director, General Manager, Deputy General Manager, Human Resource Director, Senior Managers, brand team, category managers and sales staff. A special part of this town promotion was the CSR initiative by DSS where two DSI Supersport branded notice boards were donated to Vijaya Vidyalaya, Matale and 9 ticketing window light boxes to the Gampaha Railway Station.

The senior management of DSS visited the top dealers in Matale & Gampaha towns with gifts for the whole staff of each dealer shop while the rest of the staff of DSS visited all the dealer shops and non-dealer shops in both towns conducting a thorough market research.

Apart from the general proceedings of the town promotion, a special “Beat” promotion was conducted using the promotional lorry where people in the town were invited to take part in spinning a Fortune Wheel and win exciting gifts simply by producing proof of purchase of Beat slippers.

Posted by D. Samson & Sons (Pvt) Ltd

DSI holds Dealer Conventions and felicitates Dealers in Matale, Kandy and Kurunegala

Posted on 6 March, 2015

DSI recently held two Dealer Conventions to felicitate its dealers in Matale, Kandy and Kurunegala out of its network of more than 3,800 dealers from around the country. The company believes in maintaining strong relationships with the dealers and in appreciating them for their commitment and dedication to the DSI brand and to D. Samson & Sons (Pvt) Ltd. It is only through strong ties with the dealers that the company will grow, from revenue to customer base.

The company holds conventions annually, in many locations in the country, to meet and interact with its dealers. This year’s convention for the dealers in Matale and Kandy was held at the Grand Kandyan Hotel, Kandy on 26th February, while the convention for dealers in Kurunegala was held at the Kandyan Reach Hotel on 3rd March. The theme for this year’s conventions has been “Race to Success”, and the conventions drew massive numbers of dealers, cementing the success of the conventions.

The conventions felicitated 30 of the company’s most outstanding dealers from the Matale, Kandy and Kurunegala regions for their impressive performance during the year.

D. Samson and Sons (Pvt) Ltd -Chairman, Mr. Nandadasa Rajapaksa; General Manager, Mrs. Kaushalya Perera; Head of Sales - Mr. Asanka Rajapaksa; DGM, Mr. Nishanth Gamachchi; and the senior sales management of D.Samson and Sons (Pvt) Ltd attended the 2015 conventions.

The conventions aimed to share knowledge about the company and product ranges, interact with dealers and provide a forum to discuss their issues/grievances, and to appreciate the best performing dealers for the year 2014. In addition, the conventions also provide a space for the dealers to enjoy themselves away from their more busy everyday lives. In keeping with this objective, the conventions’ entertainment items included sing-along and dance-off session, which was much enjoyed by the dealers.

The key highlight that added much glamour at the events was the inclusion of fashion shows featuring the newest footwear designs under the labels of DSI, Ranpa and Samson. This was doubly important as it gave the dealers a better understanding of the range of products on offer from DSI as well as the new arrivals for the coming seasons.

Posted by D. Samson & Sons (Pvt) Ltd

DSI Samson Group wins Gold at NBQSA Awards 2012

Posted on 20 February, 2013

D. Samson and Sons (Pvt) Ltd, (DSS), the No. 1 Footwear Company in Sri Lanka and a member of the DSI Samson Group, was recently bestowed with the symbol of achievement – the NBQSA “Seal of Excellence”, for its software innovation, at the 14th National Best Quality ICT Awards (NBQSA) held recently at the Galadari hotel, Colombo. DSS won the Gold Award for its product – TrackIT, while also receiving Merit for its product – Intrysis, in the competition’s In-House category.
NBQSA, a locally and internationally accepted event that recognizes ‘exceptional local ICT innovations and achievements’ organized by BCS, The Chartered Institute for IT - Sri Lanka section, saw the crème-de-la-crème of the Sri Lankan IT industry competing in sixteen different categories. The judging panel for the awards included highly accredited personnel from the fields of IT, Academia, Marketing, Finance, Engineering etc assuring that all aspects of required fields in the competition met with un-biased, rigorous evaluation.

On having accepting the awards on behalf of DSS, Jt.Managing Director of the DSS, Mr. Thusitha Rajapakse said, ‘Our IT teams works tirelessly and with commitment to ensure that we as a responsible organization, manage and coordinate our products and services systematically, through reliable and efficient software deployment. This winning illustrates that an organization while serving the country through core and diversified products, it can concentrate on developing its IT skills and capacity internally; a move that proves to be effective in the long run”.
TrackIT, which won the gold award, is a scalable, high performance, enterprise grade IT service management (ITSM) solution that reduces business risks while ensuring high service quality. The software provides this guarantee of performance excellence by linking IT related reports and issues of the organization’s large network of 200 company owned showrooms and 5000 dealers, island wide. DSS’s merit receiver, Intrisys, is a platform independent system that acts as a complete automated system that brings together Financial, HR and Management aspects of the organization while enabling efficient and accurate Sales and Inventory Control. One of Intrisys’s key highlights is the ‘Size Matrix’ component, which targets an integral requirement of the Fashion Industry.
DSS continues its research and innovation in developing key IT software solutions to better serve its organizational requirements. It is part of the DSI Samson Group, the largest footwear retailer in Sri Lanka famed for the brands DSI, Ranpa, Samsons, AVI, Waves and Jessica. The company has also brought to the Sri Lankan market, world renowned international footwear brands such as Reebok, Fila, Proline Fitness, Taminto, Liberty, Puma and Clarks.

Posted by D. Samson & Sons (Pvt) Ltd

D Samson & Sons (Pvt) Ltd - AVI makes its mark at the World Brand Congress

Posted on 19 December, 2011

AVI MAKES ITS MARK AT THE WORLD BRAND CONGRESS

AVI, the upcoming brand of the aspiring young sportsmen, received its second award just five years after its launch. This time it won the Brand Leadership Award for footwear at the 20th World Brand Congress in India, with brands from 89 countries all over the world competing for this prestigious award. It truly shows the excellence achieved by AVI despite the presence of INTERNATIONAL players. AVI created a revolution in the sports arena with its value for money range of shoes, socks and sports accessories, and is committed to strengthening the local sportsmen.

Posted by D. Samson & Sons (Pvt) Ltd

D Samson & Sons (Pvt) Ltd - Brings Glory to Nation at World Brand Congress

Posted on 18 December, 2011

DISTINGUISHED MARKETER BRINGS GLORY TO NATION AT WORLD BRAND CONGRESS

Rohan Somawansa, General Manager-Sales and Marketing of D. Samson & Sons (Pvt) Ltd, the largest footwear retailer in Sri Lanka and the immediate past president of Sri Lanka Institute of Marketing, received one of the most prestigious awards that a marketer can achieve during his lifetime. He was conferred with the MARKETING PROFESSIONAL OF THE YEAR at the 20th World Brand Congress in India, with the participation of representatives from 89 countries across different parts of the world.

Posted by D. Samson & Sons (Pvt) Ltd

D Samson & Sons (Pvt) Ltd - Recognized for Service Excellence at CNCI Achiever Awards 2011

Posted on 7 September, 2011

D Samson & Sons (Pvt) Ltd, is the leader in the Sri Lankan footwear industry. It was recently awarded the Silver Award under the Extra Large Service Category at the Ceylon National Chamber of Industries (CNCI) Achiever Awards. This further reiterates the company’s market dominance and continued commitment to deliver products to meet the diverse needs of its customer base. The superior customer service and committed sales team have been at the forefront of its service excellence. They have been effectively supported by brand, marketing and distribution teams, creating a winning force despite the highly competitive market scenario.

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D Samson & Sons (Pvt) Ltd -Samsons Launched "Dream Collection" for the Dreamy youth

Posted on 6 July, 2011

Samsons, the youth brand of D Samson & Sons (Pvt) Ltd, has managed to captivate the hearts of its target market less than a decade after its launch. The brand has always understood the passions of youth while keeping pace with the latest trends in footwear.
This enduring connection with the nation’s young people continues with the brand being the official footwear partner for Season 3 of Derana Dream Star. The official launch of the Samsons Dream collection, specifically catering to Sri Lanka’s fashion-loving youth, was held on 05th July 2011 at its exclusive outlet at Maitland Crescent with the presence of the Management of D Samson & Sons (Pvt) Ltd. At this event the Samsons Dream collection was officially presented to the Final Top 05 Dream Stars by The Chairman of D. Samson & Sons (Pvt) Ltd, Mr. Nandadasa Rajapaksha, General Manager (Marketing) Mr. Rohan Somawansa, Assistant General Manager (International) Mrs. Kaushalya Perera, Assistant General Manager Sales (zone 1) Mr. Nishantha Gamachchi.
The Samsons Dream collection is seeking to fill an inherent gap in the footwear market. At present there are two types of fashionable shoes in the market: those that are exquisitely desirable but sold at exorbitant prices, and those that are low-cost but lack the quality and proper finish. Neither of these meets the requirements of the typical young Sri Lankan. The Dream collection provides a unique proposition by combining glamour, style, and quality with value for money.
The Dream Collection is available at selected DSI showrooms. In addition, all fashion-loving youth can log onto the Facebook Dream Collection fan page. The fan page not only showcases the Dream Collection, but is also an ideal place to tune into the latest news and comments from their favourite Dream Stars.

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D Samson & Sons (Pvt) Ltd -MCA "F" Division Cricket Tournament Powered by AVI in 3rd Time

Posted on 24 June, 2011

AVI, in collaboration with the Mercantile Cricket Association, is the proud sponsor of the AVI MCA “F” Division 30 Over’s Tournament, to be held at the Mercantile Cricket Association (MCA) Colombo in 18th June 2011.
Mr.Lal Nugaliyadda, Managing Director and Mr.,Rohan Somawansa, General Manager Marketing (D.Samson & Sons (Pvt) Ltd) along with MCA officials , Mahesh Wijewardene (President) ,Roshan Iddamalgoda (General Secretary ) were engaged in the final awards presentation.

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Samason & Sons (Pvt) Ltd - Prof. Philip Kotler meets with Directors and top management of DSI.

Posted on 10 June, 2011

World-renowned and highly respected marketing guru, Professor Philip Kotler visited Sri Lanka honouring Sri Lanka’s marketing fraternity. DSI a leading local brand and the leader in footwear retailing in Sri Lanka co-sponsored this prestigious event of national significance. In order to get an understanding of the business environment in Sri Lanka Professor Kotler had several discussions with the senior management of top corporates in Sri Lanka. DSI is proud to have been one of the few privileged corporates to participate at these enlightening discussions. During his discussion with the management team from DSI, he commended the diversification approach followed by the group, and considered it to be a 3.0 Marketing company that follows a broader holistic approach. The Chairman of D. Samson & Sons (Pvt) Ltd, Mr. Nandadasa Rajapaksa and the Directors of DSI Samson Group handed over a token of appreciation to Professor Kotler.

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D Samason & Sons (Pvt) Ltd - At the media briefing inaugurating the DSI Supersport Schools Volleyball Championship 2011

Posted on 10 June, 2011

Conducted for the 13th time consecutively, the DSI Supersport Schools Volleyball Championship is scheduled to be conducted from the 2nd week of June onwards with the participation of school children from 24 districts. This and other details of the championship were revealed at the media briefing held on 7th June 2011 at the National Olympic Committee Auditorium, Colombo. The picture shows Mr. Nandadasa Rajapaksa, Chairman of D. Samson & Sons (Pvt) Ltd., formally handing over the sponsorship to Minister Dilan Perera, President of the Sri Lanka Volleyball Federation and Minister of Foreign Employment Promotion & Welfare. Also in the picture is Mr. R. Nugaliyadda, Managing Director of D. Samson & Sons (Pvt) Ltd.

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D Samson & Sons (Pvt) Ltd - Sri Lankan Cricketers Surprise Customers at Reebok Showroom

Posted on 1 March, 2011

Customers at the Reebok showroom at Maitland Crescent were pleasantly surprised to meet some of the National cricketers during the Team’s visit to the showroom recently. The team members mingled with delighted customers and signed autographs and souvenirs.
Mr. Nandadasa Rajapakse, Chairman of D. Samson and Sons (Pvt) Ltd - the sole representative for Reebok in Sri Lanka said, “We are proud to be the official supplier of footwear for the National Cricket Team. We are also delighted to welcome our cricketers to our showroom today and wish the Team all success at the World Cup.”
Reebok, introduced to Sri Lanka in 2004, has been the foremost brand for sports and has an extensive range of Bats and cricket gear used by many of the best cricketers in the world and many of them will be using Reebok cricket gear in the 2011 World Cup matches. The brand’s superior quality and modern technology has earned it this superior status as the choice of the customers.
The Sri Lankan National Cricket Team will be wearing a new outfit supplied by Reebok as the official apparel sponsor of the Sri Lankan Cricket Team.

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D Samason & Sons (Pvt) Ltd - Supersport Triumphs Again!

Posted on 1 December, 2010

We are proud to announce that DSI Supersport, the first sub brand of the DSI Samson Group, has come to the limelight yet again, where it was presented with “The Brand Leadership Award” at the World Brand Congress held in Mumbai, India on 23rd November 2010. This is indeed a very proud moment for the entire group as this is the first international award not only for the Supersport brand but also for D. Samson & Sons (Pvt) Ltd.
We take this opportunity to thank everyone who has contributed to the success of the Supersport brand, viz. all members of the production line at our factories DSI, SSL and SAM, members of the sales, marketing and distribution teams at DSS. Let us continue in this path of success, and not rest until the Supersport brand is firmly stamped as a global brand.

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D. Samson & Sons Ltd. - DSI Excels Yet Again at SLIM Brand Excellence !

Posted on 7 October, 2010

DSI Supersport, the first sub brand of the DSI Samson Group, won the Silver Award under the “Local Brand of the Year” category at the SLIM Brand Excellence Awards 2010 held in October at Colombo, Sri Lanka. In addition, it was recognized as one of the top 05 brands under the “Product Brand of the Year” category.

This achievement signifies the untiring efforts put in by our sales, marketing and distribution teams to consistently deliver a superior product to the market. Further, we wish to thank all our valued customers who have taken us towards this great milestone.

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D SAMSON & SONS (PVT) LTD - "AVI" Schools Badminton Championship 2009

Posted on 13 October, 2009

Ananada, Museaeus emerge badminton Championship
This year the Sri Lanka Schools Badminton Association (SLSBA) conducted the schools tournament for 2009 in partnership with D. Samson & Sons (Pvt) Limited, the sole marketer and the distributor for the currently famous ‘AVI’ range of sportswear under the flagship of DSI Samson Group.
Ananda College was overall boys’ champions and Musaeus College won the girls’ title.The preliminary selection of events was conducted through district and provincial level within18 districts from June-July 2009. The opening ceremony was held on 26th August 2009 at 8 a.m. at St. Thomas’ College Indoor Stadium, Mt. Lavinia. The national level competitions were held from 26-30 August 2009 at the indoor stadiums of Royal College, St. Thomas’ College, Nalanda College and Musaeus College. The Prize Giving and closing ceremony was held on August 30 at the Royal College Indoor Stadium.
DSI have continuously supported the Schools Badminton Association of Sri Lanka sponsoring this competition for the third time under the brand ‘AVI’. As a socially responsible Sri Lankan organization, DSI has been sponsoring many national sporting events to produce greater outstanding sportsmen and women for the future. At this point DSI provides an ideal opportunity to Sri Lankan school badminton Players Island wide to improve their skill levels.
Out of 163 schools in the 18 districts, a record 4006 players participated in this Schools Badminton Competition 2009 with 1012 players qualifying for the final competition.
When compared to previous years there is a marked increase in participation this year.
Photograph Details – Mansala Ranawana, Captain of the Musaeus College Badminton team receive the school badminton overall champions trophies from Hon.Gamini Lokuge, Minister of Sports and Public Recreation. Also present were Mr.R.Nugaliyadda, Managing Director D.Samson & Sons (Pvt) Ltd, Upali Gunasekara, Principal of Royal College and president of (SLSBA),Mr.Ranjith Payagala, Secretary of SLSBA and Mr.Rohan Somawansa, General Manager Marketing, D.Samson & Sons (Pvt) Ltd.

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D. Samson Sons (Pvt) Ltd - DSI well represented at the inaugural "Ruhunu Expo 2008"

Posted on 23 February, 2009

The inaugural Exhibition of “Ruhunu Expo 2008” was held at “Suchee International School” Siribopura, Hambantota under the theme “Gamin - Lowata”. The DSI Samson Group was represented by Samson & Sons (Pvt) Ltd, Samson International (Pvt) Ltd and Samson Rubber products (Pvt) Ltd at this exhibition which was organized by the Export Development Board. Prominent Ministers of Parliament & representatives from the Export Industry were present at the opening ceremony of the Exhibition. The Managing Director of DSI Samson Group Mr. Kulathunga Rajapaksa was also present.

The photograph above shows the DSS stall at the exhibition.

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D. Samson Sons (Pvt) Ltd - BOC "Ran Kekulu" holders get lucky with DSI !

Posted on 11 February, 2009

Another Bonanza for BOC Ran-Kekulu account holders is promoted through a special discount scheme by DSI- Sri Lanka’s No.01 Footwear. Students who are BOC Ran-Kekulu members can now enjoy a 10% discount on school shoes, socks, school bags and together with infant and other children’s footwear. Being a leader in the footwear industry since 1998, the popular“DSI Supersport” brand was recognized & awarded at the SLIM Brand Excellence 2007/08. DSI caters to a growing island wide customer base through their extensive network of 185 showrooms and over 3500 dealers spread around Sri Lanka.

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D. Samson & Sons Ltd. - Reebok cricket gear launched

Posted on 15 October, 2006

Reinforcing the brand`s sports performance platform, Reebok has entered in to a multi - year partnership with Sri Lankan Skipper Mahela Jayawardene to endorse its brand.

The Reebok Cricket gear was launched by the brand ambassador Jayawardena at a ceremony held in Colombo. A special loyalty card was also launched for the local customers that entitled special privileges.

The Reebok`s dominance in the sub-continent as the number one sports brand over the years has also been endorsed by international cricketers like Rahul Dravid, M.S. Dhoni, Shohib Malik and Abdul Razzaq.

Welcoming Jayawardena to Reebok, the Group Managing Director, DSI Group, Kulatunge Rajapakse, said that the company is happy to be the distributor and marketer of Reebok products.

`We tied up with the DSI Samson Group in 2004 and opened the first Rbk exclusive store in Colombo. The tremendous response to the brand made it possible to open the second exclusive store in last April and firstever Rbk exclusive duty free store was opened early this year at the Bandaranaike International Airport`, he said.

In meeting the growing demand and widening its reach, Reebok is now available at selected DSI outlets around the country, he added.

Reebok`s mission is to revolutionize the industry by sponsoring cricketers with world class bats, pads, gloves and footwear. The brand is synonymous with sports performance and Jayawardene is one of the eminent sports icon in this era.

The appointed brand ambassador Jayawardene will now endorse the complete range of Reebok products, including specialised cricket gear of shoes, apparel and related equipment. `I feel honoured and privileged to be part of the Reebok cricketing fraternity. The brand is playing a pioneer role in promoting sports and fitness with its products and technology to sports professionals and enthusiasts. I value the opportunity to contribute to this effort`, he said.

Reebok started its operations in India in 1995 with plans to reach the whole sub-continent.



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Corporate Office

DSI Samson Group
No. 110
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Colombo 02
Sri Lanka.

T: +94 (0)11 21 31 800
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