News

Town Promotion

Posted on 23 June, 2015

D. Samson & Sons (Pvt) Ltd has successfully concluded two programs of the Annual Town Promotion Series on 19th and 28th of May 2015 at Matale & Gampaha respectively with the participation of the Managing Director, General Manager, Deputy General Manager, Human Resource Director, Senior Managers, brand team, category managers and sales staff. A special part of this town promotion was the CSR initiative by DSS where two DSI Supersport branded notice boards were donated to Vijaya Vidyalaya, Matale and 9 ticketing window light boxes to the Gampaha Railway Station.

The senior management of DSS visited the top dealers in Matale & Gampaha towns with gifts for the whole staff of each dealer shop while the rest of the staff of DSS visited all the dealer shops and non-dealer shops in both towns conducting a thorough market research.

Apart from the general proceedings of the town promotion, a special “Beat” promotion was conducted using the promotional lorry where people in the town were invited to take part in spinning a Fortune Wheel and win exciting gifts simply by producing proof of purchase of Beat slippers.

Posted by D. Samson & Sons (Pvt) Ltd